At night, the boardwalk comes alive. With delicious dining, unique shops, various attractions and now HOT SUMMER NIGHTS! June 10th - September 2nd, families, kids, couples and adults are invited to join the Ocean Merchant's Association and the Myrtle Beach Boardwalk for an evening of exciting entertainment. Each night is an oceanfront party with festivities changing daily but with one common goal, to having fun, enjoy the beautiful ocean views and creating everlasting memories to take home with you. And the best part is, it's all FREE!